A one-day event on the future of energy




Evolis 104

8530 Harelbeke


Gluon and Cleantech hub “Snowball” have joined forces in 2019 to become a Regional STARTS Center. The Regional  European centers launch initiatives at the intersection of Science, Technology and Arts to stimulate digital disruptions and more inclusive and sustainable forms of innovation in the industry.

In 2019 the EU launched The New Green Deal as Europe’s ‘man on the moon moment’. An ambitious plan that would make Europe the first climate-neutral continent by 2050. To achieve this Europe needs to end its reliance on fossil fuels and needs to re-think the use, production and distribution of energy.

The one-day event at Snowball will bring together the most innovative leaders in their field, including MIT Professor Pattie Maes, entrepreneurs, artists, data scientists, designers and researchers to explore the challenges and dangers related to the future of energy. This with an exciting program of lectures, workshops and exhibitions.


The one-day seminar and evening event will feature public keynotes, hands-on workshops and an art exhibition focused on energy. The first half of the day is reserved for professionals comprising a series of keynotes and hands-on workshops bringing together artists, designers, researchers, entrepreneurs and policy makers.

The event closes with a public evening program featuring a keynote by MIT Media Lab Prof. Pattie Maes exploring the relationship between human and machines, a walking dinner and opening of the exhibition presenting a selection of works on the topic of energy.

Professional afternoon program

13:30 Welcome
14:00 Introduction by Alexandra Vanhuyse, co-founder Snowball
14:10 Keynote by Prof. Vladan Joler “Anatomy of an AI System”
15:00 Workshops
• “Algature”, facilitated by Fara Peluso
Artist and designer Fara Peluso invites you to design future Cleantech scenarios via DIY biology and Speculative Design practices
• “Build your own Cleantech start-up using AI”, facilitated by In The Pocket
Develop an AI use case for your imaginary Cleantech start-up together with artists, designers, entrepreneurs and researchers
17:00 Closing remarks
17:30 Guided visit to the exhibition in presence of the artists

Public evening program

18:30 Welcome reception
19:00 Introductions by
Stefan Grosjean – Founder & CEO Snowball
Ralph Dum – Senior Officer DG Connect, European Commission
Christophe De Jaeger – Founder & Director Gluon
19:30 Keynote by Prof. Dr Pattie Maes – MIT Media Lab Fluid Interfaces
21:00 Walking dinner / opening exhibition
23:00 End of event

*More info on the exhibition accompanying the event can be found here


Registration professional afternoon program
• You are a researcher, representative of a private company, start-up, or industrial group, a representative of the Cleantech industry
• You are interested in sustainability issues and clean energy
• You have affinity with collaborative practices between the world of culture, industry and research

Then you are invited to participate in a one-day seminar including keynotes, an exhibition and hands-on workshop. You’ll be able to meet people from the artistic, research or industrial field, exchange your ideas with them to develop future scenarios using AI and DIY biology.

When: Thursday 6 February 2020, 13:30 – 17:30 h
Venue: Snowball, Evolis 104, 8530 Harelbeke (parking available)
Free admission upon application via before 27 January 2020

Registration public evening program
When: Thurdsay 6 February 2020, 18:30 – 23:00 h
Venue: Snowball, Evolis 104, 8530 Harelbeke (parking available)
Admission fee: 90 € per person
Payment via wire transfer on BE11 7380 3670 7448
RSVP mandatory via before 27 January 2020


The event is the first activity in a series of events organized by Cleantech hub Snowball and Gluon, as part of the STARTS Regional Centers project.

*Snowball is a new state-of-the-art cleantech hub in Harelbeke, Belgium. The hub hosts a wide variety of Cleantech companies, each combining science and technology for the development of innovative solutions for a greener & cleaner planet. The Cleantech hub also provides an Accelerator to support and help grow Cleantech businesses. Stefan Grosjean, serial entrepreneur (most recently founder & CEO of Smappee) and patron of the arts, is the benefactor of Snowball.

** This European network of regional arts & innovation incubtion centres will support a series of thematic networking events and showcases around intereactions between Science, Technology and the Arts. With over 200 actions in Europe, it aims to strengthen collaborative alliances from regions, partners and other institutions including businesses, working in arts & sciences. It is supported by DG Connect of the European Commission. Partners are Gluon (BE), BOZAR (BE), Ars Electronica (AT), Made Group (GR), MEET Digital Communication (IT), French Tech Grande Provence (FR), Film Universität Babelsberg (DE).